佛山市人民对外友好协会视觉设计项目 | Foshan People’s Association for Friendship with Foreign Countries Visual Identity Design Project

圆形的外轮廓运用了佛山拼音首字母“FS”进行创造，同时也是握手的抽象化设计，整体寓意协会合作、包容、融合的特征。内部的图形是融合了佛山民间剪纸艺术的白鸽，展示了协会对外、友好以及根基于佛山本土文化的特征。

The circular outline is created using the first letter of Foshan Pinyin “FS”, which is also an abstract design of handshake, implying the characteristics of cooperation, tolerance and integration of the association as a whole. The internal image is a white dove fused with Foshan folk paper-cut art, showing the characteristics of the association’s external, friendly and rooted in Foshan’s local culture.

Client: 

佛山市人民对外友好协会

Foshan People’s Association for Friendship with Foreign Countries

Service: 

创意营销

Creative Marketing 

Type:

VI及设计应用

VI & Design Application

Date: 

2020年03月

March 2020